Ludwig Goes Pop

Campaign, catalogue and exhibition design for Ludwig Goes Pop at Museum Ludwig

With Ludwig Goes Pop Museum Ludwig dedicated a large scale exhibition to its founder and united 150 key works from one of the internationally most significant collections of American Pop-Art for the first time. The catalogue has been pub­lished by Ver­lag der Buch­hand­lung Walther König.

The extraction of significant components of Pop Art lead to a specific design kit consisting of shapes, colors, patterns, text fragments, and behaviors. This served as the base for the development of a unique visual meta-language, which enables sophisticated designs for a broad range of applications – always accessible and playful and popular. Sweet dreams, baby!

In collaboration with David Eckes and Michael Pichler



Absurd Dialog
Muskauer Str. 8
10997 Berlin
© 2018